Hubis®
energy for the city
IT/EN
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Vision Project Proposal Artists Studio Contact
IT/EN
Via Lago dei Tartari 19, Guidonia
archigia@archigia.it · 0774.378243
HUBIS — EV charging hub as regenerated public space
HUBIS® — Powered by Archigia

Energy for the city

The energy transition cannot just add objects to the city. It has to build places.

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The name
Hub+Urbis

01 Hub

The node, the connection, the infrastructure, the service. The technical necessity of the energy transition.

02 Urbs

The city, the urban fabric, the neighbourhoods, the relationships. The need to give quality back to public space.

Two worlds held together by a single idea of the city.

Public infrastructure of proximity

Not a technical place to pass through, but a space accessible to all: a small contemporary neighbourhood agora.

01
Welcome
A space open to those who live, work or cross the neighbourhood.
02
Orient
A recognisable landmark within the urban fabric.
03
Illuminate
Light for everyone's safety and orientation, day and night.
04
Shade
Usable greenery and micro-areas of comfort for resting.
05
Tell
Accessible public art that gives the place its identity.
Vision & urban role
01 — An urban hinge

An urban
hinge.

HUBIS settles into voids, edges and transit areas — central or peripheral — turning them into magnetic poles accessible to all. Charging becomes an occasion to pause, observe, meet: a break that becomes a shared urban experience.

Regenerated public space: paths, greenery and rest
Regeneration of the urban edge — project render
The project

From technical object to cultural landmark.

02 — New forms of urban life
01

Energy transition

Electrical infrastructure increasingly spread across the urban space, today experienced as intrusive presences.

02

The intervention

Turning substations and medium-voltage stations from intrusive technical objects into urban cultural landmarks.

03

The impact

Cultural, social and urban: art, inclusivity and a new perception of the ecological transition.

Cultural contemporary art in everyday space
Social accessible, recognisable, inclusive infrastructure
Urban new visual quality of the landscape
Our proposal

Art, light and green
as a single system.

03 — Three design layers
A

Art for the city

The station becomes an open-air gallery. Murals, site-specific installations and patterns tell of energy, movement and renewal, rooting the project in the neighbourhood's identity.

Hub with commissioned mural, seating and greenery
L

Light for the city

Light is design material: it defines thresholds, guides paths and makes the hub a safe night-time landmark. Dynamic LED systems modulate intensity and colour, cutting consumption and light pollution.

In collaboration with iGuzzini
Night-time lighting scenario
V

Green for the city

Green is ecological infrastructure — urban lifeblood. Rain gardens, trees and permeable surfaces improve microclimate, water and air, creating habitats and comfort for those who pause.

With Landscape Architect Lorenza Bartolazzi
Urban green as ecological infrastructure
The concept
04 — Nature as a web of relationships

Nature as a web
of relationships.

Between human and non-human. Between infrastructure and environment. Between individual and collectivity. A dynamic nature that runs through today's environmental urgency and roots itself in the history and geography of the city.

Relationship 01

Human and non-human

Relationship 02

Infrastructure and environment

Relationship 03

Individual and collectivity

Art for the city
05 — The artists
Art.

The project unfolds in cycles, each entrusted to a group of artists. Every installation becomes a story of the territory: a new form of urban life, rooted in the history and identity of Rome.

01

Pietro Ruffo

Activating artist

Architecture, drawing and carving on themes of freedom and universal history. Landscapes, maps and traces of writing in dense layers.

Rome, 1978Opens the cycle
02

Goldschmied & Chiari

Duo · Installation

Multimedia exploration across feminism, ecology and activism. Printing on glass and mirrored surfaces, between sculpture and performance.

Milan, since 2001Female duo
03

Lucamaleonte

Stencil art

An unmistakable style built on the stencil technique. Active internationally from London to Melbourne.

Rome, 1983Since 2004
04

Marta Roberti

Drawing · Identity

Identity as continuous transformation. Dissolved boundaries between human, animal and plant in mythological, posthuman imagery.

Brescia, 1977Philosophy & visual arts
05

Sten&Lex

Stencil pioneers

Among the pioneers of stencil art in Italy. The stencil poster turns the matrix into the work itself, challenging reproducibility.

Rome / Taranto, 1982Since 2001
06

Michela Picchi

Murals · Perception

An intense palette, pop elements and psychedelic hints. Urban space as a dynamic perceptual field.

Rome, 1987Lives in Berlin
Urban insertions
Project visions
Medium-voltage substation transformed by the Gente di Roma mural
Proposal · Pietro Ruffo

Gente di Roma

Medium-voltage substation → cultural landmark
Toile mural and Canina's historic map
Project render
Neighbourhood hub with art, seating and greenery
Neighbourhood hub

Open-air gallery

Charging, art and rest in a single space
Project render
Reactivated urban edge: paths, greenery and permeability
Reactivated edge

Breathing ground

Paths, greenery and permeable surfaces on a residual area
Project render

Project visualisations. The insertions show the HUBIS system applied to urban contexts, both real and conceptual.

A network, not a point
Urban scale

Many hubs.
One map.

HUBIS is not conceived as an isolated installation. Several hubs connected within the same municipality build an urban, artistic and landscape route.

01

Each station hosts an artwork, an intervention, a fragment of story.

02

Together they draw a new map of the city: energy, public art, green, light and mobility.

03

Each hub becomes a stop; each neighbourhood recognises itself in a fragment of the project.

Studio & expertise

Industrial experience.
Urban vision.

06 — The group
0
Years of experience
0
Stations rebranded
0
Production area
0
EV chargers installed

HUBIS is born within Archigia, a group with over thirty years of experience in building the urban image, rebranding distribution networks and delivering infrastructure for electric mobility. Here, industrial experience meets a cultural vision of public space.

Experience gained for
EniliveIP ItaliaEssoMercedes-BenzKIARenaultFordDaciaQ8Autostrade per l'ItaliaAtlanteEwivaElectra
The team — Imma Lasalvia · Designer & biophilic planner Paolo Bevilacqua · Engineer & project lead Sofia Di Gravio · Art curator
Let's start a project
07 — Contact

Let's transform
the next edge.

Tell us the context: an area, a station, a neighbourhood. Together we'll design the hub that reactivates it.

archigia@archigia.it
+39 0774 378243
Via Lago dei Tartari 19, Guidonia Montecelio (RM), Italy
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HUBIS — Powered by Archigia

A charging station can be just a charging station.Or it can become a piece of the city.